We have big ideas, creative brains and a passion for behavioural science. We help organisations to create health, social and environmental change campaigns, aimed at changing the behaviour and attitudes for the good of society.
We have big ideas, creative brains and a passion for behavioural science. We help organisations to create health, social and environmental change campaigns, all aimed at changing the behaviour and attitudes of the target audience for good. Here is a little more about what we can do to help your campaign succeed, in ways which mean more to you than financial gain.
Members of the Market Research Society (MRS), we utilise scientific research methods and behavioural insights to better understand existing behaviour and how to incite desired behaviours within your community.
With the information gained from research and behavioural insights, our senior marketing and communications team will create a purposeful strategy to achieve the desired results, and your dedicated campaign manager will co-ordinate, co-create and oversee the entire campaign process.
With an in-house team of designers, copywriters and paid media specialists, we can bring your campaign to life; creating impactful visuals, compelling content and ensuring optimal reach to your intended audience.
Understanding the impact of a campaign is essential to asses financial and social value, as well as efficacy for future learning. We can provide both digital evaluations and full independent evaluations.
We take the time to really understand your organisation, your objectives and your target audience. We apply our expertise in marketing and design, backed by research, data and behavioural science, to every campaign.
Every campaign that we work on is continuously evaluated. We’re not afraid to change course if it helps to reach your goals.
Every Action Counts is a behaviour change campaign with the Staffordshire Police, Fire and Crime Commissioner. Find out more about how we delivered this campaign successfully and the impact it has had on anti-social behaviour in the area.
At MacMartin, we are really passionate about human behaviour – particularly when it comes to marketing, so you’ve come to the right place to read up on it.
We want to make a difference. Your goals are at the heart of our services. Every campaign move made is a purposeful and strategic one; designed to incite desired behaviours.
We will do what it takes to provide you, your stakeholders and the wider community with the best possible experience.
We are honest and make ethical decisions in the best interest of you and society as a whole. We don’t gamble with your reputation.
This International Women’s Day, we’re celebrating some of the incredible organisations that we are fortunate enough to work with, and shining a light on the important work that they’re doing to support and change the lives of women in our local communities.
We’re proud to announce the launch of the Derby Changemakers Project, a powerful new collaboration with local organisations and businesses to support vital campaigns across the county.
In this blog, we’ll outline the behaviours that can contribute towards violence against women, and explore how behaviour change marketing can catalyse a transformation of the societal norms that perpetuate violence.
Winner of Best Small Business in the Rural Business Awards 2021
Finalist of Best Digital/Creative Upscaler in the Mainframe Awards 2021
Esme Wade Finalist of Apprentice of the Year in the Enterprising Women Awards 2022
Finalist of Small Business of the Year in the Chamber of Commerce Business Awards 2022
